Dual Pricing: Is It Legal, and Should You Use It?
If you’ve been told dual pricing is illegal—or a loophole—you’ve been misinformed. Done right, it’s compliant, transparent, and one of the fastest ways to get control of processing costs without blanket price hikes.
What Is Dual Pricing?
Dual pricing offers two prices: one for card payments and one for cash/ACH. Customers choose how to pay, and you present the options up front—not as a last-second add-on. It’s not a surcharge; it’s transparent pricing, clearly displayed.
Is It Legal?
Yes—when implemented correctly. You’ll need proper signage, receipt language, and terminal or link settings aligned with network rules. Kadima bakes those into your setup from day one so you operate with confidence.
Why businesses switch
- Save significantly on processing fees—often offsetting them entirely
- Build trust with transparent, choice-driven pricing
- Protect margins without raising sticker prices across the board
- Operate confidently when structured to current rules and guidance
How Kadima Makes It Easy
We’re not handing you a terminal and walking away—this is a full program:
- Compliant signage and receipt language, ready on day one
- Terminals and links pre-programmed with dual-pricing logic
- White-labeled AR via RapidPayLink
- Training for your team so the handoff at checkout is smooth
- Live support to adjust as you scale locations or use cases
Invoices & Payment Links
Dual pricing isn’t just for the counter. With RapidPayLink, you can send branded requests by email, SMS, or QR. Customers can choose card or ACH, no logins or portals required—so you get paid fast.
Dual pricing isn’t a gimmick. It’s smart, compliant, and customer-centric—when implemented the Kadima way.
Forward means Kadima. Kadima takes business forward.


